Only Watch 2015, the 6th edition of the famed charity watch auction, took place this past weekend with astonishing results. Held in Geneva for the first time, the auction realized $11,268,000 in total – the highest ever in its history – from the sale of 44 unique watches.
Ever since the launch of the Apple Watch speculation that the smart watch will eventually displace mechanical watches has ramped right up. At this stage it seems unlikely but nevertheless major brands like Tag Heuer and Breitling are taking the threat seriously enough that they have invested in the development of their own smart watches. But what if you don’t need to replace your mechanical watch (or any watch for that matter) in order to enjoy the benefits of a smart watch?
Today, Beverly Hills based start-up DILUSSO officially launched its new luxury surprise box concept. That’s right, luxury surprise box. Don’t get too hung up on the name though because it’s not about the box – although I am told it is quite luxurious in its own right – but rather its contents; specifically, a hand-picked selection of luxury products and experiences, complete with your very own high-end Swiss timepiece.