As opening night for SalonQP 2012 creeps (thankfully) ever closer, it’s time to take a look at perhaps one of the lesser known, but no less exciting brands that will be exhibiting once again this year; Giuliano Mazzuoli.
We say ‘brand’ but really the Florentine is more of a one-man band. A passionate designer, Mazzuoli takes his inspiration from the world of the mechanical, in particular motorsport and creates timepieces that are at once minimalist but at the same time highly evocative. Just one look at their clean lines and highly polished cases is enough to get your blood pumping.
To date Mazzuoli’s designs have remained fairly subtle, alluding to the world of motoring enthusiasts that inspired them but without overtly stating the fact. That is all set to change this year however, with the introduction of the aggressively styled ‘Trasmissione Meccanica’.
With the creation of the Trasmissione Meccanica Mazzuoli seeks to answer his own question; “what is more beautiful than mechanics?” After years spent looking at the mechanical components of a vehicle from a practical point of view, in this case the gearbox, Mazzuoli changed his perspective. The focus now is on the aesthetics, how do these mechanical parts work together to create beauty?
For him, they came together in the form of a unique case and dial design. The gear became the case of the watch, while the disc of the clutch was transformed into an original dial and the crown took on all the characteristics of the spline shaft that transmits the rotations of the engine to the gearshift.
In other words, he took this:
And created this:
Presented in a chunky, 43mm stainless steel case the Trasmissione Meccanica is powered by a Swiss Made ETA 2824/2 and is offered on either a calfskin leather or rubber strap. The bold design certainly won’t suit all tastes, even die-hard Mazzuoli aficionados but I must say I find it really attractive, at least in the photos provided. This is definitely one of those pieces I am looking to get hands-on with at SalonQP and I will update my thoughts at such time.
Price wise I would suggest somewhere between US$5,000 – $US8,000, but again I will be in a better position to comment after SalonQP next month.
The Final Word
Even if you don’t like the look of the Trasmissione Meccanica I encourage you to check out some of the other models from GM if you haven’t already, especially the Manometro collection. It’s not for nothing that this small brand has somewhat of a mini-cult following!
For more information and to see the full collection, please visit the official site: www.giulianomazzuoli.it