TechnoMarine To Tweet Live Updates From Basel World
If you read our exclusive interview with Vincent Perriard, Global CEO of TechnoMarine, late last year you would know that the company is planning to use Basel World this year as the platform for the unveiling of their new identity. The brand is promising to introduce not only a whole new look but also a whole new approach to doing business, refocusing on their core strengths and reinvigorating the TechnoMarine name.
Don’t just take our word for it though, the brand themselves have made a cool video to convey their point.:
As part of this new identity the company has made a significant commitment to connecting and communicating with its customers, both present and future, in a meaningful way. The intention is not only to give them the opportunity to get all the latest updates on developments at the brand but also the ability to interact and ask questions.
It is thinking therefore that has led TechnoMarine to give its fans unparalleled access to Basel World 2010. Starting from the 18th of March the company will be tweeting live updates on Twitter for the entire length of the show. Even more exciting is the fact that Vincent himself will be tweeting live and will also be answering questions whenever possible.
Certainly there have been several brands of recent times who have promised this level of interaction and failed to really deliver, however, Vincent has already proven his commitment to this aspect of the business right here on The Watch Lounge, answering a number of readers’ questions in the comments section below his interview.
As such we’re pretty confident in saying that this is the real deal and you will be well rewarded for following.
So, to get all the latest updates from the brand as it unveils its new identity at Basel World be sure to follow @TechnoMarine and @TechnoMarineCEO.
And why not ask a question or two, you might just be pleasantly surprised with the answers you get.
Category: Basel World & SIHH
