The Rolex Datejust 41 is not for everybody. First of all, it’s a Rolex, a fact that many will take immediate issue with. Secondly, it looks kind of boring, like maybe something your father (or his father) would wear.
So by now you would have heard that one of the watches everyone’s talking about at this year’s Baselworld is the new Rolex Cosmograph Daytona in steel. The big news of course is that the iconic chronograph now sports a black cerachrom bezel. Now this may not seem like that big a deal to ordinary folks like you and I but it’s definitely gotten Rolex fans into a lather. Read on to find out why.
Earlier this year Rolex unveiled the latest iteration of its popular Yacht-Master series to rave reviews.
The Rolex Submariner and “The Incredible Hulk” completed their unlikely 48-year collision course in 2010.
Rolex is upfront about the market mission of its reborn Oyster Perpetual Milgauss. By their own account, the Milgauss is an “avant garde” luxury watch.