Do you have a signature scent? Or do you just grab the nearest bottle of perfume/aftershave in the morning and douse away? It’s an important question but one I’m willing to bet not too many of us consider that often. Rather than settling for something that just smells nice in the store however, treat yourself to a fragrance experience unlike any other, at Floris London.

Your Signature Scent

Let’s face it, how we smell matters. Every day we find ourselves up close and personal with people, some of them complete strangers, others we hope to become more than complete strangers. Whether it’s on the train to work, walking into the boardroom with colleagues, or pretending to break a sweat at the gym, wherever we go, our scent is sure to follow. So, how do we go about ensuring you bring a more pleasant and appealing aroma with you next time you walk into a room? We ask the experts of course.

Selecting just the right fragrance for you is a daunting task. If it’s not, then you’re doing something wrong. Choosing a signature scent is much more important and personal than the fragrance counters at your local department store have led you to believe. Scent is a language of its own, and it is an important part of who we are.

Floris London Signature Scent

I’ve heard all the sales talk (aka mumbo jumbo) about top, middle, and base notes, and how some scents are woody, or floral, or blah blah blah. Truth is, we are our own harshest critics, and the task of choosing the perfect fragrance leaves me overwhelmed and jaded to the point that I end up purchasing something I regret a week later.  Wouldn’t it make life so much easier if an expert perfumer existed that could tell you exactly the fragrance you should be wearing? Well, dream no more my friends, it’s time for you to make an appointment with one of the worlds most celebrated perfumers… Floris London.

I recently found myself visiting the Floris London flagship store on Jermyn Street in search of the perfect fragrance, my own signature scent if you will. As I walked into the storied perfumers shop, I was greeted with something quite unexpected; a single, subtle, soft and altogether welcoming scent.

Floris London Signature Scent

This was not what usually happened when I walked into a perfume store. Normally my nasal palate is bombarded by a plethora of smells as I quickly head for the nearest exit sensing the onset of a migraine. Instead, I took a deep, delicious breath as I prepared to learn more about a service that, up until this, point had always seemed quite mythical; the Floris London Bespoke Perfume Design.

Floris London Bespoke

Given my background in bespoke clothing, I can understand and appreciate the fact that perfection is achieved through trial and error, and takes time (lots of it). Inevitably this requires a whole lot of patience, which many of us do not possess, instead preferring the instant gratification route. Fortunately, Floris London can accommodate us all.

The Floris bespoke fragrance service is offered in two different ways. For those of you short on time, I suggest trying the Bespoke Fragrance Customisation service in which you’ll walk out the door in 2 hours with your very own customised fragrance. This customisation process begins with you choosing a fragrance base and adding notes based on your own personal taste.

Floris London Signature Scent

For those of you that adhere to the theory of “slow fashion”, or in this case “slow fragrance”, I recommend to you the pinnacle of perfumery, Floris London Bespoke Perfume Design. This is truly the unique experience. For a fee of £4,500, you will have the opportunity to develop your very own signature scent working with a dedicated team over an approximate period of 6 months and a minimum of 3 consultations. You can be sure that the result will be more individual than anything you’ve ever come across.

Floris London describes its bespoke perfumery service as an intimate experience. I believe this is a very accurate way to describe it. After all, some characteristics about ourselves simply cannot be revealed without a little intimacy. I highly recommend immersing yourself into an experience of this level. Who knows, you just might learn something new about yourself. Even if you don’t, you will walk away with a signature scent unlike any other.

Faiyaz Amlani on EmailFaiyaz Amlani on Instagram
Faiyaz Amlani
Faiyaz Amlani
Lifestyle Editor
Faiyaz is here to teach you everything you need to know about how a watch-loving gentleman should dress. A retired professional golfer, he now works as a Bespoke Tailoring Consultant on London's famed Savile Row. When he's not writing about tailored suits or hand-made ties, you can find him posting pictures of them on his Instagram @gentlemansartorialist.

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